Regardless of rants like yesterday's, I am listening to Spotify’s AI DJ, which was launched in the UK and Ireland the day before yesterday, perfectly happily this morning.
To create the DJ we reimagined the way users listen on Spotify. The DJ knows you and your music taste so well that it will scan the latest releases we know you’ll like, or take you back to that nostalgic playlist you had on repeat last year. Never before has listening felt so completely personal to each and every user, thanks to the powerful combination of:
Spotify’s personalization technology, which gives you a lineup of music recommendations based on what we know you like.
Generative AI through the use of OpenAI technology. We put this in the hands of our music editors to provide you with insightful facts about the music, artists, or genres you’re listening to. The expertise of our editors is something that’s really important to our philosophy at Spotify.
We have experts in genres who know music and culture inside and out. And no one knows the music scene better than they do. With this generative AI tooling, our editors are able to scale their innate knowledge in ways never before possible.
A dynamic AI voice platform from our Sonantic acquisition that brings to life stunningly realistic voices from text.
It is hardly the end of the world, if this makes a 'mistake' every now and then and comes up with something I don't particularly enjoy.
I also with a comment Neil Tennant of the Pet Shop Boys made in an interview in the Radio Times. He recounted being amazed by the 15-year-old daughter of the act’s manager asking a bot to come up with a song in the style of Pet Shop Boys.
“There’s a song that we wrote a chorus for in 2003 and we never finished because I couldn’t think of anything for the verses,” he said. “But now with AI you could give it the bits you’ve written, press the button and have it fill in the blanks. You might then rewrite it, but it could nonetheless be a tool.”
Makes sense; once again its not a disaster if it doesn't work out.
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