.... the latest food trend in SE Asia: buttered bread. I am not making this up.
Plain, white, sliced bread, just like your common friends used to eat when you went round their's for tea in 1976, with cheap marg and a limited range of toppings. They can't get enough of it in Thailand.
"Bread and jam" is the height of exoticism in Bangkok. I am absolutely delighted by this development.