Saturday, April 24, 2010

We are Iron Men

Mashable:
Iron Man 2 hits theaters soon and Marvel and Paramount are teaming up to put together some very cool augmented reality web experiences.

At the UK Iron Man 2 website, users can use their webcams to get suited up with either an Iron Man or War Machine helmet, as well as take a look at what the HUD (heads up display) would look like through Iron Man or War Machine’s perspectives.

These sorts of features are pretty standard AR-fare these days, but what makes the Iron Man 2 approach interesting is that you can record your interactions and then link to the videos on Facebook or Twitter or embed them on your own website.

Definitely something to for the Bomber and me to try out once we catch the movie. (Iron Man: icons passim.)

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